000041277 001__ 41277
000041277 005__ 20240124114339.0
000041277 0247_ $$2doi$$a10.6083/bpxhc41277
000041277 037__ $$aIR
000041277 041__ $$aeng
000041277 245__ $$aVancouver Clinic & Humana: strategic expansion of Medicare Advantage Alliance Clinics
000041277 260__ $$bOregon Health and Science University
000041277 269__ $$a2023-07-12
000041277 336__ $$aCapstone
000041277 520__ $$aThis report is to provide Vancouver Clinic and Humana with strategic direction for successfully expanding the partnership’s medical footprint through the growth of Medicare Advantage alliance clinics. The scope of this project focuses on what lessons were learned from the Gresham location through interviews with staff, brokers, and leadership, and from the research turn that into a best practice guide for opening new locations such as the clinic in Happy Valley. These best practices also include strategies to convert the partnership's target demographic to Humana members and then align them with a Vancouver Clinic medical home. The recommendations in this report are made to influence three core goals: attract, grow, and retain patient membership at the partnered alliance clinic. Consideration was made to the short and long-term goals of the clinic, namely a transition to value-based care. Recommendations include fostering a growth-oriented provider relationship management plan, implementing a bilateral member-conversion strategy, and developing a competitive advantage through oral health integration.
000041277 540__ $$fCC BY
000041277 542__ $$fIn copyright - joint owners
000041277 651__ $$aOregon$$041094
000041277 6531_ $$amedicare advantage
000041277 6531_ $$ahumana
000041277 6531_ $$avancouver clinic
000041277 6531_ $$aalliance clinic
000041277 6531_ $$aoral health integration
000041277 6531_ $$apatient growth
000041277 691__ $$aSchool of Medicine$$041369
000041277 692__ $$aDivision of Management
000041277 7001_ $$aMak, Jimmy$$uOregon Health and Science University$$041354
000041277 7001_ $$aNeuhauser, Theresa
000041277 7001_ $$aNoble, Stephen
000041277 7001_ $$aZaharia, Serghei
000041277 7201_ $$aMedlock, Lavon$$eMentor$$7Personal
000041277 8564_ $$9d75bb416-bbec-4715-a6c5-4b65b5e98c36$$s268799$$uhttps://digitalcollections.ohsu.edu/record/41277/files/Mak.Jimmy.2023.pdf
000041277 909CO $$ooai:digitalcollections.ohsu.edu:41277$$pstudent-work
000041277 980__ $$aCapstone Abstracts in Healthcare Administration & Management
000041277 981__ $$aPublished$$b2023-07-12