TY  - THES
N2  - This study aimed to determine whether non-clinical, non-financial factors including demographics, leadership / marketing / communication skills, and character / behavioral traits of orthodontists influence conversion rate.  A paired questionnaire was formulated: one for practicing orthodontists, one for orthodontic patients, including questions regarding demographics, consultation experience, higher education, work experience, orthodontic business, and behavioral traits.  Relationships between reported conversion rates and the other responses were analyzed.  Among other conclusions, the study found statistically significant lower conversion rates for Asian orthodontists and urban orthodontists, that business, marketing, communications, or related courses in continuing education do not improve conversion rate, digital visual aids seem to improve conversion rates, and that the number of languages spoken by an orthodontist is correlated to higher conversion rate.  Further research is indicated to elucidate these and other findings.
DO  - 10.6083/gx41mj60r
DO  - DOI
AB  - This study aimed to determine whether non-clinical, non-financial factors including demographics, leadership / marketing / communication skills, and character / behavioral traits of orthodontists influence conversion rate.  A paired questionnaire was formulated: one for practicing orthodontists, one for orthodontic patients, including questions regarding demographics, consultation experience, higher education, work experience, orthodontic business, and behavioral traits.  Relationships between reported conversion rates and the other responses were analyzed.  Among other conclusions, the study found statistically significant lower conversion rates for Asian orthodontists and urban orthodontists, that business, marketing, communications, or related courses in continuing education do not improve conversion rate, digital visual aids seem to improve conversion rates, and that the number of languages spoken by an orthodontist is correlated to higher conversion rate.  Further research is indicated to elucidate these and other findings.
T1  - Variables of consultation experience influencing orthodontic treatment plan acceptance
DA  - 2020
AU  - Schober, Shannon
L1  - https://digitalcollections.ohsu.edu/record/8716/files/Schober.Shannon.2020.pdf
PB  - Oregon Health and Science University
PY  - 2020
ID  - 8716
L4  - https://digitalcollections.ohsu.edu/record/8716/files/Schober.Shannon.2020.pdf
KW  - Referral and Consultation
KW  - Demography
KW  - Audiovisual Aids
KW  - Leadership
KW  - Language
KW  - Orthodontists
KW  - Communication
KW  - Marketing
KW  - Surveys and Questionnaires
KW  - Humans
KW  - continuing education
TI  - Variables of consultation experience influencing orthodontic treatment plan acceptance
Y1  - 2020
L2  - https://digitalcollections.ohsu.edu/record/8716/files/Schober.Shannon.2020.pdf
LK  - https://digitalcollections.ohsu.edu/record/8716/files/Schober.Shannon.2020.pdf
UR  - https://digitalcollections.ohsu.edu/record/8716/files/Schober.Shannon.2020.pdf
ER  -